The Philanthropy Space, India and CAF
Indian Philanthropy: Coming of Age
Indian Philanthropy is coming of age. Barclays Wealth
recently did a global survey of rich people and concluded
that the US, Ireland, South Africa and India now lead the
way in charity among high net worth individuals. But the
more insightful finding was that Indians are motivated to
be volunteers (giving their time) than benefactors (giving
money).
An earlier report on the space by Bain & Co. titled "State of
Philanthropy in India" estimated that philanthropic
donations amount to 0.6% of India's GDP. While this is
better than Brazil (0.3%) and China (0.1%), it is low
compared to the U.S. (2.2%) and U.K. (1.3%). The report also
stated that individual and corporate donations in India
make up only 10% of charitable giving, while in the U.S.,
they are responsible for 75%.
It takes time for philanthropic markets to mature, and India
still has a long way to go. The number of wealthy in India
has been growing manifold after the economic reforms in
the early 1990s. While the concept of "daana" has existed
since time immemorial, strategic giving is still to find root
here. Many with new wealth have not until recently begun
letting go of their hard-earned wealth. While philanthropy
is coming of age, Indians continue to face the teething
problems of a country BEGINNING to give strategically. It is
also critical to note that Indian tax law doesn't really reward
or encourage giving the way US tax law does.
High Networth Giving
A Wall Street Journal Article - dated 3rd December 2010
said that Indian billionaires are finally reckoning with the
philanthropy call.
2010 was the year the Tatas gave $50million to the Harvard
Business School. This was the largest international grant
ever received by the institution.
2010 was the same year that Shiv Nadar with his net worth
of around $4.2billion decided to give 10% for philanthropic
activity. Shiv Nadar, Chairman, Founder and Chief Strategy
Officer of India's fourth largest software outsourcing
company HCL Technologies Ltd., has pledged to set aside
10% of his wealth for philanthropic purposes. Mr. Nadar has
a personal net worth of $4.2 billion and ranks 201 on the
Forbes billionaires list. Mr. Nadar's trust—the Shiv Nadar
Foundation— largely works in the field of education and
has already established a not-for-profit engineering college
in the southern Indian city, Chennai.
Azim Premji, Founder and Chairman of Wipro Ltd., said he
plans to transfer 88.46 billion rupees ($1.95 billion) of his
equity in the company to the philanthropic trust focusing
largely on education. Mr. Premji is the world's 28th richest
man (and India's third richest) with a net worth of $17
billion according to the Forbes billionaires list. The Azim
Premji Foundation works largely in rural India in
partnership with various state governments to help them
improve the quality of education. The foundation is also
setting up a university for the poor in the southern Indian
state of Karnataka.
Sunil Bharti Mittal, Chairman of Bharti Enterprises, whose
flagship company Bharti Airtel is India's largest mobile
phone operator, has set up the Bharti Foundation for the
education for the underprivileged children. Mr. Mittal is |
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87th on the Forbes list with a personal wealth of $7.8
billion.
The need of the hour
Because of the recent spurt and interest in the "giving"
space, critical questions of transparency and accountability
are also being raised. And justifiably so. Until recently, the
Indian voluntary sector was estimated to have 1.2 million
NGOs, according to a 2001 study by the Society for
Participatory Research in Asia and the Johns Hopkins
University, US. The Central Statistical Organisation recently
put the number at 3.3 million.
NGOs' willingness to be honest and open about the way
they spend their donors' money is becoming increasingly
important to public regulators, intermediaries and most
importantly the donors themselves. No longer is it only
about "giving". There is now a need to strategise giving.
Donors want to be sure that their donations are not subject
to fraud or wasteful spending due to inefficiency.
Apart from the sheer numbers, there are a few factors that
make it essential for you to check the bona fides of an NGO.
While the sector is regulated by multiple laws and
authorities, say sources at Charities Aid Foundation India
(CAF India), a non-profit organisation, its credibility is often
questioned because of lack of transparency (about
existence, performance, finances, output and outcome) and
absence of performance benchmarks. The fact that there is
a general lack of public awareness about the voluntary
sector only compounds the problem.
From a Recent Article in Outlook Money, dated January
26th 2011
Evolution and Recent Innovations in the Space
Amidst a growing interest in philanthropy, HDFC Mutual
Fund in February announced the launch of a unique debt
product to support needy cancer patients, a first for the
AMC industry. Dividend earned under the product
christened HDFC Debt Fund for Cancer Cure, a three-year
close-ended capital protection oriented income scheme,
will be donated to the Indian Cancer Society, HDFC's charity
of choice.
"At an individual level, people want to give back to society
but do not know where to go. A doctor serves society by
treating patients free, we will use our distribution network
to get good subscriptions for the scheme and help the
cause." - HDFC's Chairman, Deepak Parekh.
In March, the spotlight is on Asia once again as Bill and
Melinda Gates and Warren Buffett travel to India to meet
with some of India's leading business leaders and
philanthropists. In a letter published in The Times of India,
they write, "[w]e do not come as preachers, but more like
cheerleaders. It will be an honour to meet with those
families who will be able to join us next month in Delhi, to
hear about their own thinking and to speak of the deep
satisfaction we have derived from our work in
philanthropy."
The media in India are already covering the upcoming trip
from various angles. Many in the philanthropy field are
looking forward to the excitement that the visit will
generate. However, like the China trip, crucial questions are
being raised. Will Indian philanthropists publicly announce
their philanthropic intentions? Is there an Indian context to
philanthropy that is shaped by their history and traditions?
Despite the growth and professional development of the
non-profit sector in India, why are we not seeing a
significant increase of individual and corporate giving?
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